Privacy Policy

Baby Toys Australia ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website baby-toys.com.au (the "Site"). Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the Site.

1. Information We Collect

Information You Provide

We may collect personal information that you voluntarily provide to us when you:

• Fill out our contact form
• Subscribe to our newsletter (if applicable)
• Participate in surveys or promotions
• Send us an email or other correspondence

This information may include your name, email address, and any other information you choose to provide.

Information Automatically Collected

When you visit our Site, we may automatically collect certain information about your device and your visit, including:

• Your IP address
• Browser type and version
• Operating system
• Referring website
• Pages viewed and time spent on pages
• Date and time of your visit
• Other diagnostic data

2. Use of Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our Site and store certain information. Cookies are files with a small amount of data that may include an anonymous unique identifier.

Types of Cookies We Use

• Essential Cookies: Required for the Site to function properly.
• Analytics Cookies: Help us understand how visitors interact with our Site (e.g., Google Analytics).
• Advertising Cookies: Used to deliver relevant advertisements and track campaign performance.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site.

3. How We Use Your Information

We may use the information we collect for various purposes, including to:

• Provide, maintain, and improve our Site
• Respond to your inquiries and fulfill your requests
• Send you newsletters and marketing communications (with your consent)
• Analyze usage trends and preferences
• Detect, prevent, and address technical issues
• Comply with legal obligations

4. Disclosure of Your Information

We may share your information in the following situations:

• With Service Providers: We may share your information with third-party vendors who perform services on our behalf, such as website hosting, analytics, and email delivery.
• For Legal Purposes: We may disclose your information if required by law or in response to valid requests by public authorities.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

5. Third-Party Links and Services

Our Site contains links to third-party websites, including Amazon Australia. We are not responsible for the privacy practices of these external sites. We encourage you to read the privacy policies of any third-party sites you visit.

Amazon Associates Programme

Baby Toys Australia is a participant in the Amazon Services LLC Associates Programme, an affiliate advertising programme designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.au. When you click on Amazon product links on our Site, Amazon may collect information about your visit and purchases. Please review Amazon's Privacy Notice for more information.

6. Data Security

We implement appropriate technical and organisational security measures to protect your personal information. However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

7. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information, including:

• The right to access personal information we hold about you
• The right to request correction of inaccurate information
• The right to request deletion of your information
• The right to opt out of marketing communications
• The right to lodge a complaint with a supervisory authority

To exercise any of these rights, please contact us using the information provided below.

8. Children's Privacy

Our Site is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us, and we will take steps to delete such information.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes.

10. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us:

• Email: hello@baby-toys.com.au
• Website: Contact Form

11. Australian Privacy Principles

We are committed to complying with the Australian Privacy Principles (APPs) contained in the Privacy Act 1988 (Cth). The APPs regulate how organisations collect, use, disclose, and store personal information, and how individuals can access and correct their personal information.